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Sales Ramp Up

Sales Effectiveness Insights - 2004 State of the Marketplace Review

Every year independent research company CSO Insights surveys over 1,300 organizations to understand their sales issues. The resulting survey is the definitive research on the state of selling and has helped Salesnet fine-tune its products and services for the changing business needs of the market. The following is an excerpt from the survey.

New Salesperson Average Ramp-Up Time To Full Revenue Generation

This chart is good news for companies because it shows that new salespeople are coming up to speed faster when compared to our past studies. Three years ago, thirty-two percent of the study respondents stated that the ramp-up time to get new salespeople as productive as their peers was over twelve months while an additional forty percent said their ramp-up time was seven to twelve months. But forty percent are still not fully productive after six months.

Key Findings

  • New salesperson ramp-up time has improved, but is still viewed as taking too long.
  • Nearly sixty percent of sales personnel are fully productive in their first six months.
  • Less than one salesperson in eight takes longer than a year to ramp-up, a significant improvement from 1 in 3 three years ago.

 

© CSO Insights Inc.

 

Salesnet is Your Guide to Success Salesnet's Guided Performance Selling strategy, deep CRM capabilities, and rapid deployment approach helps companies achieve and even exceed their aggressive business goals. During an engagement, we spend time with your sales management to understand your unique sales needs, benchmark your team's sales effectiveness, and make recommendations for improvements. Contact us to find out more.



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