Dear Friend,

Are you looking for a way to increase sales and reduce cost, then SaaS may be for You? Why buy when you can rent, and significantly reduce the implementation time and cost.

Unlike traditional software vendors that have to earn your business once, when they make the sale, SaaS vendors have to earn your business every month.

   

in this issue
  • SaaS: The Last Software Stunt
  • The ABCs of Service Level Agreements
  • RightNow Technologies, Inc. Acquires Salesnet
  • Case Study.

  • SaaS: The Last Software Stunt
     

    The trend for businesses to rent, rather than buy their software greatly reduces implementation risk and saves money. The rise of software as a service ("SaaS") is inevitable -- but it's also reshaping the investment character of the software, services, and hardware sectors. Fool contributor John Finneran offers guidance on what SaaS means for investors.


    The ABCs of Service Level Agreement
     

    Understanding SLAs is critical for customers thinking of doing business with an on-demand provider. Currently, there are no industry standards for SLAs and on-demand vendors are free to guarantee as much or as little of their offering as they desire. Still others, such as Salesforce.com, don't even offer their customers standard SLA agreements, "leaving it up to the buyer to fight for one," says Liz Herbert, an analyst at Forrester Research.


    RightNow Technologies, Inc. Acquires Salesnet

    "Our acquisition of Salesnet brings substantial sales workflow domain expertise to our business, accelerates our roadmap by more than a year and adds hundreds of customers to our client base," Greg Gianforte, founder and chief executive officer at RightNow, said. "RightNow will continue to build out its capabilities to offer organizations solutions and expertise to create a competitively differentiated customer experience throughout every customer interaction channel."


    Case Study

    "The feature that stood out for us with Salesnet was the activity-based workflow. I believe that Salesnet is the only Web-based sales management solution that allows companies to take advantage of this customizable feature, designed to increase effectiveness and consistency across sales teams."

    Tom Brockhaus, American Express
     

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    "Better to do something imperfectly than to do nothing flawlessly."

    Dr. Robert Schuller
    (1926 - )
    American Minister
    phone: +954.255.9701
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